2016: When PR Turned to the Dark Side

Posted by on Jan 12, 2017 in The Flack | No Comments
2016: When PR Turned to the Dark Side

2016 was the year when the currents that have slowly eroded the tenuous relationship between journalists and PR pros coalesced to create an existential crisis that may not be easily remedied. Yesterday’s Trump presser was the first salvo in what will surely be a contentious period for news organizations hoping to ferret out the truth. […]