Apple of My Life

Apple of My Life

The year was 1986. I was toiling in Hill and Knowlton’s Broadcast Media department under the tutelage of George Glazer. Our focus was almost exclusively on media training and broadcast media placement. For the latter, the program pickings were rather slim by today’s standards: the network morning talk and evening news shows, a couple of […]

Big Agency: Social Cred Scorecard

Big Agency: Social Cred Scorecard

Big news this week from the land of the big agencies (where this PR pro spent a good chunk of his career). A-list social media pro Stephanie Agresta ankles Omnicom’s Porter-Novelli to join IPG’s Weber-Shandwick as NY-based EVP for digital strategy reporting to LA-based digital communications prexy Chris Perry. This is clearly a loss for […]

Brand WPP

Brand WPP

Adweek reports today that a team from WPP has landed creative duties for Mazda North America, besting three esteemed ad agencies including “Omnicom Group’s DDB in Los Angeles (with sister shop Organic), MDC Partners’ Crispin Porter + Bogusky in Miami and Boulder, Colo. and the incumbent, independent Doner in Southfield, Mich.” In all honesty, I […]

One-Time Mad Man

One-Time Mad Man

“Since 2006, one out of every 17 novels bought in the United States was written by James Patterson. He is listed in the latest edition of “Guinness World Records,” published last fall, as the author with the most New York Times best sellers, 45, but that number is already out of date: he now has […]

The Wiz

The Wall Street Journal‘s ad reporter Suzanne Vranica today raised a relatively overlooked, but not unimportant dimension of Michael Jackson’s multi-dimensional life. In so doing, she brought back some good memories. My first brush with the child star happened by phone. It was shortly after “The Wiz” had shuttered on Broadway and just before the […]

It’s a Digital Life

It’s a Digital Life

My wife had had enough. Our #1 and #2 sons will be home from college soon and we needed more space for their stuff. For years, she’s had her eye on the dozen or so boxes that contained “my life’s work” (as I put it). Today my pleads for preservation went unheeded. “Too bad” was […]