Of Cookies & Cruises

Of Cookies & Cruises

Anyone who’s ever conducted a Google search has encountered that moment when one, two or seven days later up pops a related product ad in your desktop, laptop or mobile browser’s window. These cookie-enabled ads seem to surface on some of the most random sites. The issue of how online marketers use tracking cookies and […]

Search Engine Reputation Management

Search Engine Reputation Management

I constantly implore my boys to take their online profiles very seriously. A month doesn’t pass without my asking them to expunge from their Facebook pages any obscene wall posts and photos in which their “friends” tagged them in some state of unseemly debauchery, e.g., beer pong games or dubious attire. Fortunately, compared to others […]