Social Clout At Re/Code

Social Clout At Re/Code

Very few business news organizations enjoy the brand esteem and influence of Dow Jones’s Wall Street Journal. A prominent story within WSJ’s print or digital editions has the capacity to drive conversations, alter corporate fortunes (and stock price), and even affect government policy. On top of that, few professions, outside of technology or entertainment, have […]

Will AllThingsD Secede From News Corp?

Will AllThingsD Secede From News Corp?

ATD’s Mossberg & Swisher: (Photo: Denise Truscello/WireImage; PRNewsFoto/Digitas/AP Images) Yesterday, Wall Street Journal business editor Dennis Berman took to Twitter to trumpet the acquisition of respected Slate tech scribe Farhad Manjoo by the Wall Street Journal’s technology reporting team. Big tech news: We are pleased to welcome Slate’s great tech columnist @fmanjoo, who is joining the […]

The A Team’s PR Missteps

The A Team’s PR Missteps

TechCrunch’s Arrington Isn’t it ironic? After years of railing against PR people, TechCrunch founder Michael Arrington certainly could have used a good PR person when announcing CrunchFund, his first formal and well-financed foray into funding tech startups. Absent such counsel, Mr. Arrington now finds himself summarily booted from the tech media enterprise he started and […]

Friday’s Video Views

“Insane Demand” for Google+ The big news this week came from Google. (Next week we’re promised “awesome” news from Facebook.) Here’s a quick peek at Google+, Google’s first full-throttle foray into social networking. (Some may argue that Buzz and Wave were, but I would disagree, at least in terms of the breadth and functionality of […]

Friday’s Video Views

What the Heck Should I Make for Dinner? The video team at Fast Company visited the National Retail Federation’s annual confab to bring us this (high-res) video in which one of the world’s largest food manufacturers has created the G-rated version of “What the F*** Should I Make for Dinner” I wonder if there’s a […]

Friday’s Video Views

Friday’s Video Views

Intel’s Paper Chase, Digitally Rendered I remember working with Intel in the nascent days of the Pentium chip. Our challenge was to convince consumers (i.e., prospective PC owners) that processing power mattered. My, have we come a long way as this video from Intel demonstrates. (via mashable) Fox Digital Guy in Recline Glad to see […]

Primetime Meltdown

Primetime Meltdown

The value to a company of a smart, articulate and engaging CEO cannot be underestimated. Nowhere is this PR fact-of-life more apparent than during a live TV or video-streamed media interview. I’ll always remember sitting alongside one of the best in the business — Sun Microsystems’ CEO Scott McNealy. We were in the green room […]

Friday’s Video Views

This week’s edition of Video Views features Nike’s CEO on Tiger Woods, social media in publishing, The Facebook Effect, Twitter Chirp, Edelman SM training, and Katie Couric on anonymity in the blogosphere. “Polarizing but authentic” is how Nike president and CEO Mark Parker describes the much-analyzed Tiger Woods TV spot that aired during this year’s […]

Friday’s Video Views

This week’s edition of Video Views captures notable quotables from both coasts, including Mark Zuckerberg, David Remnick, Kara Swisher, Steven B. Johnson, Jeff Pulver, Gary Vaynerchuk and others… To start, AllThingsD’s Kara Swisher sets the hand-held stage for Facebook’s inaugural f8 conference for application developers, held in Santa Clara: From the same conference, we get […]