20-Nothings

20-Nothings

In following all those forward-thinking PR and media types on Twitter, I often lose sight of the profession’s various other dimensions. Information technology has created so many positive industry benefits to help us advance our clients’ communications objectives, we have a tendency to get lost in the digital sauce. Just consider: How Ford’s social media […]

Hocus Vocus

Hocus Vocus

I have nothing personal against Vocus. It’s all professional. First, I should say that I’m not a subscriber to this media database management, distribution and monitoring company. I have been known to disseminate a release or two via PR Web, which happens to be owned by Vocus. I should also disclose that I co-developed with […]

WH Press Office: thanks, but no thanks

WH Press Office: thanks, but no thanks

Michael Wolff’s gonna think I’m stalking him. After attending and posting on his tete à tete last week with Bloomberg’s Andy Lack, I stumbled across his piece in the July issue of Vanity Fair in which he extols the virtues of the White House press operation (another favorite subject of this blog). In the piece, […]

Gaming the PR Job Game

Gaming the PR Job Game

When newly minted college grads inquire how to break into the PR biz, I usually respond by asking them “what’s your passion” or “what really turns you on?” Answers almost always include: “I’m a people person” or “I like to run parties and events.” Groan. My question is designed to elicit something along the lines […]

Maximize Your Gobbledygook

Maximize Your Gobbledygook

My friend and occasional collaborator Mark Fortier pinged me about his client David Meerman Scott‘s newest initiative Gobbledygook Grader from HubSpot. It’s an online tool that hopes to solve the other issue around which Holtz and Scoble locked horns this week: poorly written pitches (as if misguided pitches were not bad enough). In his post, […]

Oh THAT Cigar!

Oh THAT Cigar!

Geez Louise. I had thought (and hoped) that this relatively minor, yet most consequential chapter in our nation’s history had closed. I was wrong. Last week, HBO announced it will begin production on a Dennis Quaid/Julianne Moore/Charlie Sheen-starrer called “Special Relationship,” a movie ostensibly about the relationship between British PM Tony Blair and Bill Clinton. […]

All I Ever Wanted to Be Was a…

All I Ever Wanted to Be Was a…

The current issue of IDD magazine online explores the public relations quagmire currently confronting the investment banking industry. In a piece titled “Occupational Hazard,” some of our industry’s bold-faced names share their advice on just how to rebuild IB’s sullied reputation. (President Obama’s quip on Leno last night suggesting that our best & brightest forgo […]

SXSW Soothsayers

SXSW Soothsayers

I kinda wish I was in Austin mixing it up with the social media set at #SXSW, but here I am in Miami with my #1 son stealing a couple of rounds. My Dell 5150 finally croaked, so I’m on the hotel’s computer trying to catch up. (My Blackberry’s mobile Twitter feed only goes so […]

Hooray for the Consultants

Hooray for the Consultants

As the proprietor of a somewhat successful New York PR consultancy, after years of toiling in the big agency world, I read with more than a passing interest Tom Foremski’s assessment of our industry in Silicon Valley Watcher. Its title: “PR Watch: The Disruption Of The PR Industry AndWhy Everyone Has Become A Consultant.” Foremski […]

Seth’s Tribal Order

Seth’s Tribal Order

In December, I read Seth Godin’s wisp of a book Tribes in which the esteemed digital pundit rallies his marketing-minded readers to break with tradition and take a leading role in the new world order. In a January 2008 post on his blog, he explained it this way: “Brand management is so 1999. Brand management […]