Category: Robert Scoble

Friday’s Video Views

This week’s edition of Video Views features some eye-opening social media adoption stats, Scoble’s 15 Israel start-ups, Calacanis on FB privacy, words of wisdom from the PSFK Conference, and “Coco” at the Googleplex.This first video asks (then answers): Is social media a fad? Or the biggest shift since the Industrial Revolution? The growth of social…… Continue reading Friday’s Video Views

Location Location Location (and #freebeer)

I felt like I was there, even though client and family obligations kept me in New York for this year’s SxSWi conference.It seemed that two-thirds of the tweeps in my Twitterstream were in Austin over the weekend where the scuttlebutt was all about location-based services, and the endless stream of events — whose venues benefited…… Continue reading Location Location Location (and #freebeer)

Where’s Scoble When We Need Him?

I’m dumbfounded. It’s one thing to keep under wraps or selectively leak tantalizing details about its game-changing, new category-creating tablet, to allow viral buzz grow to deafening volumes.Yet, here we are at the moment of truth. The time has arrived. It’s zero-hour and every media, tech, marketing and business reporter, plus the myriad Apple enthusiasts,…… Continue reading Where’s Scoble When We Need Him?

A PR Nexus

Wasn’t it just swell of Robert Scoble (@scobleizer) to set up a video camera at today’s Google presser introducing the Nexus One, Google’s presumed iPhone killer?Midway through the event, I counted some 16,000+ people signed on to watch the historical event unfold. (You see, Robert, having all those followers can come in handy.)I just wonder…… Continue reading A PR Nexus

PR, Influence and Networking

On Sunday, PR Newser’s Joe Ciarallo asked me whether I had seen Claire Cain Miller’s prominent piece on PR 2.0, or as some valley wags may soon call it, “the crowning of Brooke Hammerling.”Of course I had. Who hadn’t? It’s so rare that The New York Times visits our enigmatic profession, and with 3000+ words,…… Continue reading PR, Influence and Networking

Being Scoble

TechCrunch’s Michael Arrington’s observations of how his uber-socially networked friend Robert Scoble parses his time nowadays raises some valid questions about achieving the right the balance of ingredients for growing and monetizing one’s personal brand.Is it through more thoughtful editorial output, a wider (but admittedly thinner) digital footprint, or the attraction of legions of devoted…… Continue reading Being Scoble

PR-Less Pitches

Robert Scoble has a worthwhile discussion on his blog. It sums up how he likes to be pitched story ideas. Hint. It’s more geek-to-geek than PR to journo, with a little crowd-sourcing thrown in for validation. It’s also “PR-less”:This is the way I love to learn about a company.No, not from a PR firm.No, not…… Continue reading PR-Less Pitches

Extreme Blog Makeover

I like Scoble’s new home. No, not Fast Company, but the extreme homepage makeover that the FC’s web design team created for Scobelizer. It’s nicely organized, pleasant to look at, and has many of the cool apps, widgets and communities that Scoble loves to extol through his multitudinous channels: “More and more of my time…… Continue reading Extreme Blog Makeover

Manage This!

I had totally forgotten about my post two years ago featuring Chief Executive magazine’s then editor Bill Holstein’s rant against PR people.It wasn’t until PR Newser’s Jason Chupick linked back to the “Jennifer and Jasons All” item in his post today based on Mr. Holstein’s latest (yet not-unfounded) first-person diss of a broad swath of…… Continue reading Manage This!