Pres. Obama’s Policy Base

Of the several sessions I attended at the Time Warmer Summit: Politics 2008, it was the last one, “The Candidate and the Media: Creating the Brand, Maintaining the Brand, Preserving the Brand” that held the most resonance for the PR/marketing set.It featured Mark McKinnon, vice chairman, Public Strategies, former strategist, George W. Bush and Senator…… Continue reading Pres. Obama’s Policy Base

Unleashing the Groundswell

A fascinating story in Sunday’s New York Times that explores the rise of low-cost, but effective (and infectious) consumer-generated videos that advocate for and against the Presidential candidates.Its focus was Robert Greenwald whom I briefly met in the press room at last week’s Personal Democracy Forum. It was his video that forced Sen. McCain to…… Continue reading Unleashing the Groundswell