Just Blame the Agency

Posted by on Aug 10, 2010 in APCO, crisis management, HP, Mark Hurd, PR, Sherrod | 5 Comments
Just Blame the Agency

HP Ousted CEO Mark Hurd OMG! “Hewlett Took a P.R. Firm’s Advice in the Hurd Case” blares the headline on the business pages of today’s New York Times. No s**t, Sherlock! Of course, the company and its board sought counsel from an established public relations firm. To whom should they have turned? A priest? The […]