PR for Startups: Deconstructed

PR for Startups: Deconstructed

Blog Maverick It turns out that my post last week about item #11 on Mark Cuban’s list of 12 Rules for Startups — “Never Hire a PR Firm” — set off a firestorm that prompted a more nuanced response from Mr. Cuban. In his expanded view, Mr. Cuban did not disavow his disdain for the PR […]

“Never Hire a PR Firm”

Posted by on Jan 11, 2012 in Mark Cuban, media relations, PR, pr spam, startups | 6 Comments
“Never Hire a PR Firm”

Maverick Mark Cuban That NBA champ, author, and billionaire blogging maverick Mark Cuban offered up some mostly sound advice to the startup community this week in a post titled “Mark Cuban’s 12 Rules for Startups” on Entrepreneur.com. I say mostly because his #11-ranked recommendation read as follows: “Never hire a PR firm. A public relations […]

PR for Startups

PR for Startups

Packed House at April NY Tech Meetup One can’t help but get excited by the energy and inventiveness percolating in the Big Apple right now. Back in the dot-com days, the drivers of the digital revolution were often such weenies that it made it difficult to buy into, let alone satisfactorily service their shtick. They […]