Apple Inc: No Comment

Apple Inc: No Comment

I went to sleep last night with TechCrunch reporting that Google was in late-stage talks to acquire Twitter. I woke up this morning with TechCrunch reporting that Apple is in late-stage talks to acquire Twitter. Co-founder Evan Williams reportedly rebuffed Google’s overtures. TC has a “normally reliable” source who says that Apple expects to announce […]

Embargoes Crunched, except if you’re…

Embargoes Crunched, except if you’re…

I never liked embargoes. Sure, in a different age when there were but a handful of authoritative media in a given industry sector, the ability to work with each of them on an embargoed basis made sense — or at least was manageable as long as you were upfront about it. Today, with a myriad […]

Embargo This

Embargo This

Nowhere is the demand for exclusives stronger than among the handful of media that control the fates of the latest and greatest personal tech products. From Pogue and Mossberg to Gizmodo, CrunchGear, Engadget, Mashable, and of course, the elephant in the early adopter room, TechCrunch. All invariably ask to be the first to break the […]

Blogs Beget Broadcast

Blogs Beget Broadcast

Years ago, when a story popped on a network morning show or evening newscast, invariably it had its origin in some daily newspaper somewhere. Any quick Factiva or Lexis-Nexis search could confirm that. And we all know those longer-form psycho segments on ABC’s “20/20” or CBS’s “48 Hours,” featuring some Lothario with many wives, some […]

CrunchBase, Vator.TV…

CrunchBase, Vator.TV…

Three digital trends coalesce to offer a new “placement” opportunity for PR pros. They are: digital video as a communications vehicle, engaging A-list bloggers, and the wisdom of the crowds. In an interview with Beet.TV’s Andy Plesser, TechCrunch‘s NY-based co-editor Erick Schonfeld revealed details about CrunchBase, a “free directory of technology companies, people, and investors […]

Twitter Happy

Twitter Happy

I was over at Converseon today and told the crew that I was considering a post on the time sync that is Twitter (and pretty soon, FriendFeed). I know. I know. Twitter tweets are only 140 characters, so how much of a distraction could it be? A lot. Wasn’t it TechCrunch’s Mike Arrington who today […]

Twittering for Dollars

Twittering for Dollars

His motivation? A) Writer’s blockB) Digital disenchantmentC) Money worriesD) A PR ploy to regain media spotlight To hear Rocketboom co-founder Andrew Baron explain his decision to sell his Twitter account (and his 1400+ followers) to the highest eBay bidder, one would think the answer is a combination of A and B. “Every time I would […]

A Dose of SEM

A Dose of SEM

You may remember Elinor Mills who made a name for herself by revealing a bit too much about Google CEO Eric Schmidt. This in turn prompted the search/advertising monopoly to banish her from its journalist-in-good-standing list. Moments ago, Ms. Mills piled on an infectious story in which a Google Health blogger used all the attention […]