I read with considerable interest the news this week in which venture capital firm First Round Capital has started “a publishing platform to share secrets of startup success.” It follows the company’s announcement in October of a platform called hackPR, which is “a site where journalists can reach out to several companies at once around…… Continue reading A VC Getting Its PR On
Category: VC
The VC vs. the PR Pro
I recently had conversation with a New York tech entrepreneur about the growing ability of the top venture capital firms to drive media coverage for their portfolio companies.He not only validated my sense that many tech and business journalists take their cues from prominent VCs, but explained that a company like Andreessen Horowitz directs its…… Continue reading The VC vs. the PR Pro