Walmart and JPMorgan: Tales From The Trenches

The most seasoned and successful practitioners in the public relations business have a finely honed instinct for how something will play out in the court of public opinion. Recently, however, two very big corporate gaffes made me wonder whether their communications consiglieres turned a tin, if not deaf ear to activities that would prove deleterious…… Continue reading Walmart and JPMorgan: Tales From The Trenches