iPad AirApple may not have to constantly contend with a corporate mission statement like “Don’t Be Evil,” but the world’s most esteemed brand certainly recognizes and understands the value of cultivating consumer confidence. It does so by building great products, including tomorrow’s public release of the iPad Air, which, if the (company-managed) reviews are any…… Continue reading Apple Censors A Wi-Fi Critic
Free iPhones In China?
Apple & Burberry teamed to promote iPhone 5S (Photo: Burberry) Do you know anyone who absolutely must get their hands on a plastic cell phone? Here we are a week after another breathless Apple new product press conference, and the question remains unanswered.Not unexpectedly, the news event consumed myriad column inches and airtime minutes in the…… Continue reading Free iPhones In China?
Apple Trashes a News Release
Mossberg, Swisher, Cook (Photo: Asa Mathat D: AllThings Digital)One has to appreciate the chutzpah of Donald Leka, chairman and CEO of Transmedia, maker of the Glide OS app that allows individuals to fluidly access their files no matter what mobile or desktop operating system they reside on. The company this week released its first app…… Continue reading Apple Trashes a News Release
Is it just me, or are you also seeing a sudden rise in Apple-bashing these last few weeks? If my journalist and tech pundit-filled Twitterstream is any indication, the answer is yes. Consider:”Is Apple running out of juice?”Has Apple has lost its way? Bobbie Johnson and Mike Butcher debate whether the tech giant is in…… Continue reading Reputation Capital
Apple CEO Tim CookThis morning, my Twitterstream revelled in a rare, but full-throated apology from Apple CEO Tim Cook for the widely derided shortcomings in the iOS 6/iPhone 5’s Maps app. In it he wrote: “At Apple, we strive to make world-class products that deliver the best experience possible to our customers. With the launch of…… Continue reading Leaders Apologize
Opportunity at The Apple Store
Queued up outside Apple’s Fifth Ave store in NYC (Scott Stein/USA Today)Taking a cue (or rather a queue) from Bloomberg BusinessWeek’s new tech/multimedia reporter Sam Grobart, who himself took a stylistic cue from his former Times colleague David Pogue, I caught Sam’s video clip today about the queues growing outside Apple Stores everywhere. His take: those lining…… Continue reading Opportunity at The Apple Store
Maybe it was the advance, much-tweeted meme that screamed with credulity Apple’s intentions to use its annual WWDC to announce a re-vamp of its entire product line. Or the resurfaced rumblings about the debut of the long longed-for Apple iTV or even the next iteration of the iPhone.Whatever I had come to eagerly anticipate from Apple…… Continue reading Apple Disconnect
Apple Taxes & PR
Who wasn’t talking about this weekend’s New York Times expose of how America’s (and the world’s) most beloved company uses creative accounting and legal tax loopholes to avoid paying its fair share of taxes?Yes it’s true, Apple fan boys! $AAPL’s U.S. federal income tax rate was less than 10% in 2011, depriving U.S. government coffers…… Continue reading Apple Taxes & PR
Social Media on Steroids [Video]
Some of this blog’s followers have commented on how much they’ve enjoyed the once-regular feature “Your Weekend Viewing,” a curated collection of cool and useful videos posted here at week’s end. Unfortunately, Flatiron’s client obligations and the emergence of another outlet for this blogger’s musings have sidetracked the capture and sharing of these video views…… Continue reading Social Media on Steroids [Video]