Writing for Forbes.com’s Entreprenueur section, Maureen Farrell offers up a “crash course in public relations” or more aptly, crisis communications.She starts off with Heparin, then goes on to quote a selection of industry notables — Howard J. Rubenstein, the savvy Bill Keegan of Edelman, and a Richard Levick who wrote a book in which he…… Continue reading No Comment
Category: Howard Rubenstein
The PR Architect
Buried in Keith Kelly’s column today we find the following squib amidst the news of Patricia Duff’s party for Fats Domino last Friday at Michael’s where the ubiquitous Mel Brooks made a brief appearance:”In a far corner sat the Rubensteins, Howard and son Steve, chatting with architect Frank Ghery [sic].” More on that in a…… Continue reading The PR Architect
Pre-Empting Portfolio
At least the story broke on a sultry summer Friday in August. Most of the city’s movers and shakers have checked out to eastern shores to escape the city’s oppressive temps and humidity.But there it was — trumpeted on the front page of New York’s top tab in advance of the “news” breaking in Conde…… Continue reading Pre-Empting Portfolio