Control Nut

Nearly five years ago, the head of one of the world’s largest PR firms turned the communications world on its ear by (presciently) declaring that we’ve entered an age when companies have the capacity to “bypass the media” filter to deliver their messages directly to their constituents. Journalists decried this seemingly pretentious idea as heresy…… Continue reading Control Nut

Recovery Release

Slate’s John Dickerson tweeted news that the administration has “revitalized the press release…with the launch of Recovery.gov.”The site sub-head reads “Your Money at Work” and includes the following mission statement: Education: Explain the American Recovery and Reinvestment Act; Transparency: Show how, when, and where the money is spent; Accountability: Provide data that will allow citizens…… Continue reading Recovery Release