media exposure Archives - Flatiron Communications

Twitter’s PR Ride

Evan Williams, media exposure, New York Times, PR, TED, Twitter, Twitter Search / By Peter Himler

Let’s revisit Twitter, and specifically the ubiquity of the rapidly expanding microblogging channel in the news media. Much of the coverage has occurred naturally, a bi-product of the editorial echo chamber, nourished to a great extent by Twitter’s RT-happy users. Some stories appear consensual. While others seem precipitated by Twitter itself or its PR advisors […]

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Exposure & Contempt

This blog occasionally reports on the media’s obsession with the misdeeds of misanthropic celebrities — though mostly in the context of how those misdeeds relate to the notion that “all publicity is good publicity.” Last night, Forbes.com posted a piece on a study that tested this axiom by measuring the effect of excessive media exposure