What else can one say about Mark Penn?Looking ahead to tomorrow’s Publicity Club of New York luncheon with Huff Post, Business Week, Portfolio.com, New York Magazine Online and Media Post, I visited BW’s “Blogspotting” whose co-editor Stephen Baker will represent the McGraw Hill flagship title.My eyes turned to the videopost from Steve’s co-editor Heather Green…… Continue reading Apple’s WiiPhone Shortage?
Category: Nintendo Wii
The Price of Admissions
How many TV commercials do we currently see promoting Nintendo’s runaway video game machine, the Wii? Not too many given the player’s impossible-to-find status.The machines are so newsworthily scarce, some have accused the Japanese manufacturer of manufacturing the shortage. I mean what better way to drive demand, than by creating it? Or, doesn’t one’s desire…… Continue reading The Price of Admissions