Questions Answered

Here are the answers to the PR 3.0 Questionnaire:Rank the following in order of their unique visitors per month:#1 (72.8M uniques) (6M) (5M) (7.5M) (54M) HuffingtonPost.comMatch the following people with their place of work:Dennis Crowley – FoursquareTina Brown – The Daily BeastAndrew Mason – GrouponPete Cashmore – MashableSheryl Sandberg – FacebookLarry Page…… Continue reading Questions Answered

Gaming the PR Job Game

When newly minted college grads inquire how to break into the PR biz, I usually respond by asking them “what’s your passion” or “what really turns you on?” Answers almost always include: “I’m a people person” or “I like to run parties and events.” Groan.My question is designed to elicit something along the lines of…… Continue reading Gaming the PR Job Game

Where the PR Jobs Are

One of the topics that surfaced during the roundtable I moderated yesterday on “social media and communications” at the Real-Time Communications Conference in New York revolved around blogger engagement – to do or not to do.Now the digital pundits will invariably advise anyone who’ll listen, to always engage a disgruntled blogger no matter how far…… Continue reading Where the PR Jobs Are

Road Trip Careerists

In the rush to tie up loose client ends before the Labor Day weekend, I’ve been hindered in bandwidth to pop out a pithy post.So I checked out what others in the PR punditry were up to and stumbled across (or is it stumbled upon?) Kevin Dugan’s link to Prof. Robert French’s OpenMic Project connecting…… Continue reading Road Trip Careerists