PCNY April 4 Luncheon: InfographicsAt the urging of my fellow Publicity Club of New York board member Lisa Kovitz of Edelman, last week we convened a panel on the explosion of infographics in news reporting.The senior news graphics decisionmakers from CNNMoney, Huffington Post, Mashable and The Associated Press walked nearly 100 New York-based PR executives…… Continue reading The Rise of Infographics
Let’s face it. As ubiquitous as the term social media has become in the PR person’s lexicon (and hopefully client programs) the majority of pros still continue to engage journalists as part of their core service offering.Many (mistakenly) believe that “blogger engagement” falls under the social media rubric, when in fact, it resides squarely in…… Continue reading Publicity Dead? Hardly.
On Wednesday, I expect to learn the future of media. The day begins with Media Magazine’s Future of Media Forum or “It’s Not What it Used to Be.”At The Times Center in NYC, Wired’s Chris Anderson will take these and other media movers and shakers through their paces: Mark Cuban, Martha Stewart, NPR’s Vivien Schiller,…… Continue reading Future of Media
I’m on family holiday this week during which time I expect to be untethered from the digital ecosystem (in spite of the image above). I hope to return refreshed and sufficiently reinvigorated to tackle Flatiron’s growing number of client assignments, let alone this blog.Also, looking forward to the Feb. 27 Publicity Club of New York…… Continue reading On Holiday…Untethered
If you find yourself in New York City this Thursday (6/21), you may want to check out The Publicity Club of New York’s next luncheon for PR pros titled “The Media World is Flat.”On the panel are senior U.S. editorial decisionmakers for a handful of foreign news organizations including the BBC, Japan’s NIKKEI, Italy’s Milano…… Continue reading The Media World is Flat
File this under “shameless promotion.”In the mid-1980’s, I thought it would be a cool idea to capture on (3/4” analog) tape the opening montages and closing credits for every TV program that presented a “placement” opportunity for our clients’ people, products and promotions. When edited, the total running time was under ten minutes.If one were…… Continue reading Behind the Cable Dial