Biz Beat Buzz

Few will argue with the girth of Conde Nast’s much-hyped entry into the crowded business magazine space. That hyperbole (along with some internal tension) fed the lukewarm reception the magazine initially endured from the abundant pundits who follow the media biz.But those in the know knew that S.I. was in it for the long haul,…… Continue reading Biz Beat Buzz

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NWS-DJ: DJ Board Approves Sweeter Severance; 160 Senior Managers Now CoveredTW’s Parsons: Successful Digital Transition Would Make Time Inc. ‘Growth Business For A Long Time’ @ FOOA: Cost Per Action Ads Help Marketers Win Consumers’ Hearts, Minds And Wallets@ FOOA: How Not To Waste Billions Of Advertising DollarsIndustry Moves: Revver Shuffles Execs; Star Moved to…… Continue reading Free Content from Rafat