What Marketers Worry

What Marketers Worry

I don’t remember the last time I picked up a copy of Cracked magazine. But then again, what me worry that I barely recall Cracked nemesis Alfred E. Neuman (at least until our 43rd president assumed his persona). I was tooling around today on the PopUrls site and came across this pertinent-to-PR-peeps post via Cracked.com: […]

Formula One

Formula One

In early 2005, we were charged with building excitement for a new concept car from one of the big Japanese automakers. The car was to bow at the New York Auto Show, mostly to build the brand, not consumer demand. We were still in the relatively nascent days of the blogosphere. Only a handful of […]