From Android to Randoid

Crossroads of the WorldClaire Cain Miller, writing from the left coast for the New York Times’s Media & Advertising space today, reports on a new Google campaign to draw attention to its display advertising business.What’s curious about the story — other than the idea that relatively few knew about this dimension of Google’s primary revenue…… Continue reading From Android to Randoid

Tears for Fears

Which of the following offers the most cutting edge PR tactics?A large multi-national public relations agencyA large corporate communications departmentA small, specialized digital PR firm (if there are any) A non-governmental organizationA political campaignThe U.S. governmentThe government of IranIt’s hard to say. After all, a number of the presidential campaigns (#5) are effectively using social…… Continue reading Tears for Fears