Verizon’s Real Brand Ambassadors

Photo: CaptivationMedia.com A shared goal of every marketer toiling in the social spheres is to identify and amplify the voices of their brands’ most passionate advocates. The process of finding, anointing and catalyzing online brand ambassadors has evolved over the years after a rocky start. In the pre-Twitter and Facebook era, one cruise line “listened…… Continue reading Verizon’s Real Brand Ambassadors

Friday’s Video Views

Intel’s Paper Chase, Digitally RenderedI remember working with Intel in the nascent days of the Pentium chip. Our challenge was to convince consumers (i.e., prospective PC owners) that processing power mattered. My, have we come a long way as this video from Intel demonstrates. (via mashable)Fox Digital Guy in ReclineGlad to see TheWrap producing original…… Continue reading Friday’s Video Views

Coaxed to Fiber

So it’s official. My former colleague, the prolific Twitterer and digital pundit Max Kalehoff, has officially made the switch. Here’s the first public announcement (via Twitter): maxkalehoff It’s official. Cablevision is disconnected and now on Verizon FIOS fiberoptic Internet/TV/phone, $99/mnth (vs Cablevision $140 mediocrity) Matters little that Cablevision reportedly is winning the war to capture…… Continue reading Coaxed to Fiber