Social Media Round One

Volvo’s recent decision to hand the reins of its social media, SEO and digital PR programs to WPP’s esteemed media buying agency Mindshare has tongues-a-wagging and fingers-a-pointing.Brand Republic and others reported the surprising news that reignited the debate over which marketing discipline is best suited to deliver clients’ growing digital dreams.Mat Morrison, global digital head,…… Continue reading Social Media Round One