NBC News Digital Chief Speaks
“There are over a billion cameras floating around in people’s pockets around the world.” Beet.TV treats us to the perspective of Mark Lukasiewicz, VP for Specials and Digital, NBC News. Of course, this interview took place before the momentous events in Egypt this week, which showed, in spite of those billion cameras, how difficult it can be to report from some locations when the government is determined to clamp the stream.
NBC’s Social Habits
While we’re talking NBC, my favorite Beantown video man Steve Garfield captured some video with Julie DeTraglia, the (former peacock) network’s VP of Strategic Digital Research. Lost Remote posted it. DeTraglia said NBC is paying attention to the social engagement that occurs during TV shows. (I should hope so.)
For a new MTV Cribs-esque series that TechCrunch is apparently working on, we get a peek into Yelp’s San Francisco office with company CEO and co-founder Jeremy Stoppelman.
Your Personal Brand
Social Media Examiner caught up with Mari Smith, author of Facebook Marketing: An Hour a Day. She waxes on how to build your brand via social media. Separately, I had the pleasure of meeting Jessica Kleiman, VP, Public Relations, Hearst Magazines who’s written a not-unrelated book titled Be Your Own Best Publicist. I suspect for many of you, it will be a most worthwhile read.
Zuck at 30 Rock
It was rumored for days in advance, but I still missed it live. (Does anyone watch their fave shows in their regular time slots anyway?) So here is Mark Zuckerberg’s “surprise” visit to SNL last weekend…time shifted.
The Science of Social Media
My Next Purchase
Thanks @nextweb for this light mac moment.