Friday’s Video Views

This week’s edition of Video Views captures notable quotables from both coasts, including Mark Zuckerberg, David Remnick, Kara Swisher, Steven B. Johnson, Jeff Pulver, Gary Vaynerchuk and others…

To start, AllThingsD’s Kara Swisher sets the hand-held stage for Facebook’s inaugural f8 conference for application developers, held in Santa Clara:

From the same conference, we get a rare take from Mark Zuckerberg on how his increasingly dominant channel (and way of life) will affect users in the future, a subject also explored in a thoughtful piece from The Atlantic. (HT @jolieodell via @mashable):

At Jeff Pulver’s 140 Character Conference, we get to hear from the socially savvy and effusively entertaining oeniphile Gary Vaynerchuk:

The Life and Rise of Barack Obama author and award-winning New Yorker editor David Remnick waxes on the future of his publication (HT @FishBowl New York, sibling site of our fave PR blog @PRNewser, and my friends at BigThink:

Columbia Journalism School’s Dean of Student Affairs & digital media professor Sree Sreenivasan introduces the brilliant author, entrepreneur and new media prognosticator Steven B. Johnson last night for the Hearst Foundation New Media Lecture. His topic: the future of text, linked here, since the embed wouldn’t show the video from the start.

Finally, as marketers everywhere seek the magic elixir for creating videos that go viral, here’s one that SONY sponsored, which uses compelling story-telling (and SONY video equipment) to draw viewers in. It also includes a subtle (but effective) reference to the commercial sponsor at the end. The video has elicited 516,000+ views in its first month. (HT @mcuban)