Some years ago, frustrated by the lack of a mechanism to assess prospective PR agency candidates, I developed a questionnaire on media and PR trends that served as a non-scientific barometer for hiring. It was not intended as a measure of whether a candidate will ultimately succeed in the job, but rather one that speaks…… Continue reading The 2019 PR/Media Quiz
Hardly a day passes without my seeing a tweet from or about Civil, a new enterprise that will use blockchain technology and the sale of tokens to revive and sustain the badly battered journalism profession. Reimagining the news with #blockchain-based architecture https://t.co/xx50xG4ntU — Civil (@Join_Civil) August 24, 2018 Today the purveyors of high quality news are not only…… Continue reading Do Paid Media Walls Further Divide Our Nation?
IABC New York recently convened a panel exploring the subject of fake news and, specifically, its relevance (and danger) to the public relations professional. Joining the session, held at Fleishman-Hillard’s NYC offices, were: FH executive and former New York Times veteran editor Tim Race, Brett Lofgren, President, North America and Global CRO of NewsWhip and PR industry…… Continue reading Fake News & The PR Professional
A Harvard University analysis of The New York Times and other so-called paradigms of journalism showed some serious dereliction of duty during the 2016 Presidential campaign. The Washington Post’s astute media chronicler and former New York Times public editor Margaret Sullivan observed: During the 2016 presidential campaign, the national news media’s misguided sense of…… Continue reading A Glimmer of Hope for Journalism?