It’s been over seven years since I last wrote about which media I regularly consume. In that post, titled “Rachel Maddow: Journalist First,” I recounted how my wife constantly nudged me to consider “the other side” of the mediaverse. My default response: No thanks. I prefer actual journalism, not both-sides commentary or so-called news reports of […]
I used OpenAI’s Chat GPT content engine for a PR function. This is what I learned.
Is ChatGPT PR-Tested? Read More »
Paywalls be damned! If you’re an avid news consumer, like me, or your profession demands it, like mine, you’re no doubt alarmed by the toll your daily habit is taking on your wallet. A quick tally of the digital news outlets to which I subscribe puts my annual outlay at around $1635. You do the
Making Cents of News Subscriptions Read More »
How the Explosion in News Creators impact Communications Pros It was inevitable. The ability to profit from a personal news brand through the creation and distribution of original content has gotten even easier. “We the media” started 15+ years ago with CGM/blogging and, to a lesser degree, podcasting and has evolved to the point where established journalists
Substack, Media Fragmentation & PR Read More »
Did @PressSec’s Staff Seek Journalists’ Questions in Advance? I suppose it’s all relative. Compared to the horrific daily White House press briefings of the last four years — when there were any — the transparent and truthful approach of President Biden’s new Press Secretary Jen Psaki and her team is a breath of fresh air. Didn’t I read that
White House Communications Team Encounters Turbulence Read More »
Some years ago, frustrated by the lack of a mechanism to assess prospective PR agency candidates, I developed a questionnaire on media and PR trends that served as a non-scientific barometer for hiring. It was not intended as a measure of whether a candidate will ultimately succeed in the job, but rather one that speaks
The 2019 PR/Media Quiz Read More »
Hardly a day passes without my seeing a tweet from or about Civil, a new enterprise that will use blockchain technology and the sale of tokens to revive and sustain the badly battered journalism profession. Reimagining the news with #blockchain-based architecture https://t.co/xx50xG4ntU — Civil (@Join_Civil) August 24, 2018 Today the purveyors of high quality news are not only
Do Paid Media Walls Further Divide Our Nation? Read More »
A common refrain from the media cognoscenti goes something like this: Try listening, reading or watching those whose views run counter to your own. It may open your eyes to how others see the world. I hear this constantly from friends, family, and way too many social science pundits. To them I say: bullshit. I will
Rachel Maddow, Journalist First Read More »
In previous end-of-the-year assessments of the public relations biz, I’ve tackled the following trends and developments: 2015: The need for PR pros to consider paid digital marketing schemes to advance their client’s communications objectives, i.e., “we no longer can rely solely on the benevolence of journalists to tell their stories (“New Media & The PR
Pitch Imperfect: PR’s Lost Art Read More »
