So it appears that the marketing team at Zaarly, a site that helps you “buy and sell with people around you,” approached the uber-influential tech site founded and run by one of the company’s investors, to produce a quirky promotional video leveraging said founder’s new executive assistant. Here’s the piece on TechCrunch and the video:
Anyone following the Twitter musings and curated content from branding consultant Simon Mainwaring, author and funder of We First, will appreciate his take on the brave new world in which we marketing communications types currently thrive. Here’s Mr. Mainwaring’s recent talk in Milan on how language is changing advertising.
While I’m waiting for my official Twitter verification, the folks at Google+, not to be outdone, introduced their on verification badges for “… for celebrities, public figures, and people who have been added to lots of circles.” The GooglePlusUpdates channel on YouTube assures us plebians to “Stay tuned as we expand this feature to more Google+ users.” I’m holding my breath.
This video speaks for itself. Gobble.
Startup Your Engines
WSJ.com’s media maven Zach Seward shared this CNBC appearance by Steve Case in which the former AOL founder talks about Startup America.
ABOUT THE FLACK
This blog attempts to shine a brighter light on the subtle role public relations plays in politics, popular culture, journalism, business/finance, entertainment, technology, consumer marketing and sports. Home