In the News

Ad Tech Wars

Ad Tech Wars

At the recent Collision Conference, I took the stage with Dave Pickles of The Trade Desk and Scott Gifis from the AdRoll Group.

Fake News & The PR Pro

Fake News & The PR Pro

Peter was recently part of a panel to explore the subject of fake news and its relevance to the PR professional.

Content Marketing Is So Last Year

Content Marketing Is So Last Year

As the public relations industry re-tools, what are the tactics that will drive reputation and business results?

When Event PR Works, and Doesn’t

When Event PR Works, and Doesn’t

Building media buzz for an event can no longer rely on the traditional “ink and airtime” publications of the past.

Talking PR at Nasdaq

Talking PR at Nasdaq

A Facebook Live interview with Deirdre Breakenridge on the set of Nasdaq MarketSite in Times Square. We cover influencer and content marketing, media relations, social media and more.

Top 100 PR Influencers & Brands

Top 100 PR Influencers & Brands

Coming in at #50 on this list of the top 100 most influential individuals in the PR landscape.