_6__Google+
__4_LinkedIn
__?_Snapchat
Q7) In which social media channels do “selfies” typically reside (and propagate)?
______Instagram
______Facebook____
______Twitter____________
______Snapchat (albeit temporarily)___________
Q8) Name three companies that epitomize the “collaborative economy:”
__________Uber______________
__________AirBnB____________
__________IndieGoGo_____________
Q9) Name the owners of these Twitter handles:
@sarahcuda _____Sarah Lacy of PandoDaily_________
@jack _________Jack Dorsey of Square, Twitter_____________
@carr2n _____ Â Â David Carr of The New York Times__________
@TheEllenShow______Ellen Degeneres________
@finkd________Mark Zuckerberg_____________
@nicknotned______Nick Denton of Gawker_____________
@jennydeluxe______Jen Wortham of The NYTimes___________
@pmarca ________Marc Andreessen______________
@fivethirtyeight________ESPN’s Nate Silver_________
@peretti _________Buzzfeed’s Jonah Peretti____________
Q10) Which of the following news organizations (from the list below) are NOT using “native advertising” or “sponsored content?”
__________ALL ARE___________ Â Â Â __________________________
- Atlantic Monthly
- Mashable
- Buzzfeed
- The New York Times
- Associated Press
- Forbes
- NPR
- Washington Post
- The Economist
- TIME Inc.
Q11) What does this code do?
<a href= ” Â ” </a>
__This code surrounding a URL in an HTML-written  blog post links to the site
Q12) What do you know about the following news sites/orgs/apps?
Re/code NBCUniversal-backed tech-mostly news site started by former WSJ AllThingsD staffers (e.g., Mossberg, Swisher…)
The Information New tech news subscription site formed by former WSJ tech columnist Jessica Lessin
NowThisNews Lerer Ventures-backed video-driven mobile news app
Quartz Zach Seward-founded, Atlantic Media-owned “digitally native” news site
First Look Media eBay founder Pierre Omidyar’s new investigative news venture (Glenn Greenwald, and other big-named activist journalists)
Circa Mobile-only news app (Anthony De Rosa of Reuters now there)
Skift Travel news site founded by paidContent founder Rafat Ali
PandoDaily Tech and investigative journalism site founded by former TechCruncher Sarah Lacey
The Awl NYC-based culture news site co-edited by Choire Sicha
Paper Facebook’s new news reader mobile app
Medium _Twitter founder Evan Williams’s platform to democratize all the world’s content and its creation.  (This PR person edits Medium’s  “Adventures in Consumer Technology” Collection)
Q13) Is this statement true or false and why?
“News organizations are on a hiring binge of late for reporters/producers.”
Many mainstream news orgs, especially newspapers, continue to face ad revenue shortfalls and thus are belt-tightening. Â The advent of deep-pocketed civic-minded investors, e.g., Pierre Omidyar, Jeff Bezos and others may reverse that trend…_Concurrently we’re seeing the growth of new media brands from Buzzfeed to Vox Media to Re/code to Twitter making it seem like it’s a good time to be in digital journalism, and it may very well be.
Q14) Rank the following in terms of viewership:
__2*_ ABC “Good Morning America”
_1__ NBC “Nightly News”
__3*_ NBC “Today”
__4_ CBS “This Morning”
__5_ CNN “The Situation Room with Wolf Blitzer”
*neck & neck of late
Q15) What are:
Appointment TV Watching (first-run) TV programming as it is broadcast
Time-Shifting Watching DVR’d or digitally streamed shows at one’s leisure
Binge Viewing Watching a series’ multiple episodes in just a few sittings (time-shifted), a la Netflix
The Second Screen Watching TV with a mobile tablet in your lap to which related content and conversations stream live
Chromecast Google’s uber successful and eminently affordable (at $35) plug-in to your smart TV that allows wi-fi TV program streaming from your laptop or tablet
Q16) In “House of Cards,” what happened to Zoe Barnes in the first episode of season 2?
_________Spoiler Alert (ans: eliminated) ______________
Q17) What do Aereo, HBO Go and Netflix have to do with the future of television?Â
All are attempting to re-invent how TV viewers take their TV. Â Aereo, which is in litigation, grabs the free over-the-air broadcast TV signals, converts them into HD and lets subscribers DVR and view at their leisure. Â HBO Go lets cable subscribers (for now) watch HBO programs on their mobile devices via broadband. Â Subscription-based Netflix not only produces acclaimed original series, but releases a season’s worth of episodes in a single shot.Â
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