Unfashionable Tweet

The Twitterstream is in an uproar today over a tweet from the once-famous designer shoemaker who married the new New York Governor’s sister and now has a famous fashion empire. Here’s the tweet that set Twitter tongues-a-waggin:@KennethCole Millions are in uproar in #Cairo. Rumor is they heard our new spring collection is now available online…… Continue reading Unfashionable Tweet

Twitter’s PR Poseurs

In 2008, when Twitter began its true ascent toward mass market penetration, I repped a very large financial services company that was under extreme media duress. This client had zero social media engagement (nor did its business model seem to require it).Sure, this company had the obligatory early morning internal email feed, comprised exclusively of…… Continue reading Twitter’s PR Poseurs