I moderated a panel on social media earlier this week on which sat a savvy young PR woman whose firm handles a considerable amount of work in the pharmaceutical space.Her presence there perplexed me given the draconian regulations under which that industry operates, especially in the area of social media and online communications. What possible…… Continue reading Off-Label PR-scription
Category: drug marketing
N-PR-ozac
Leave it to Slate to prolong the debate over the use by the news media of “experts” with financial ties to organizations whose POVs they espouse. So what’s wrong with that? What media pundit today isn’t advocating for one side of an issue or another?The problems arise when the news organization neglects to inform the…… Continue reading N-PR-ozac