political PR

Political Hedge Money

Near the end of “Michael Clayton,” the lawyer played by George Clooney approached his boss played by Sydney Pollack with a document that would cast a long-time client in a most egregious and indefensible light. Pollack turned to Clooney and matter-of-factly quipped that he knew this client had problems from day one, but the law

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Truth of False

In a recent meeting with an environmental NGO, I was asked how far I might recommend the organization go to create news, i.e.., how outrageous or incendiary should their statements or actions be in order to garner headlines? I admitted that sometimes it’s necessary to create a little theatre to break through the clutter. But

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