BP former chief Tony Hayward Photo | Justin ThomasPlaying Monday morning quarterback for the crisis du jour has long been a favorite pastime of PR pros and media types everywhere. I mean who didn’t have an opinion about how BP behaved in the aftermath of the Gulf oil spill?And did Tiger Woods, faced with a…… Continue reading Crisis Quarterbacks
Category: Gil Schwartz
NeXT PR
I headed back to PR Week’s NeXT Conference at The Times Center on Wednesday, and managed to catch most of Gil Schwartz’s keynote presentation in which he ran through a litany of supposed “PR problems.” You may know Schwartz by his Fortune magazine nom de plume, Stanley Bing. In his Clark Kent day job, Schwartz…… Continue reading NeXT PR