We Are Smarter Than Me is a book project with which I’ve been involved professionally for much of the last year. It’s not just any book, but the first to look at how companies have successfuly deployed collaborative and social networking technologies and architectures across their enterprises, and we’re not just talking consumer marketing.More significantly,…… Continue reading The In Crowd
Category: shared insights
Community Organizers
Both Barry Libert and Francois Gossieaux (pictured left and right) were pleased by the turnout and enthusiasm for the inaugural Community 2.0 Conference held here in Las Vegas since Sunday.Barry, the CEO of Shared Insights, which organized the conference, and Francois, the founder of Corante and chairman of C20, shared their impressions of why online…… Continue reading Community Organizers
The Business Social
Social networks are everywhere. Just consider the amount of media attention they’re commanding. It seems that just about every consumer marketer has plans to digitally embrace and engage their demographically distinct consumer.More recently, however, we’re beginning to hear more about businesses getting their feet wet with online communities and socially networked environments. Some hope to…… Continue reading The Business Social