TV programming

Just What the Doctor Ordered

When Jeff Bewkes took the helm at Time-Warner, media watchers and pundits were quick to pontificate on the trials and tribulations of the entertainment giant’s long-time jewel in its TV programming crown, HBO, (versus thorn in its TV programming side, The CW Network). With its milestone programs “Sex & The City,” “The Sopranos” and “Six […]

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Behind the Cable Dial

File this under “shameless promotion.” In the mid-1980’s, I thought it would be a cool idea to capture on (3/4″ analog) tape the opening montages and closing credits for every TV program that presented a “placement” opportunity for our clients’ people, products and promotions. When edited, the total running time was under ten minutes. If

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