CNN’s Ali Velshi @ Council of PR Firms’ Critical Issues Forum Last week I had the good fortune to attend the Council of PR Firms’ annual Critical Issues Forum and the PR+MKTG CAMP EAST events, both in New York City. Some common themes emerged from the two, not the least of which had the PR […]
Where Social Media Resides Read More »
One of the topics that surfaced during the roundtable I moderated yesterday on “social media and communications” at the Real-Time Communications Conference in New York revolved around blogger engagement – to do or not to do. Now the digital pundits will invariably advise anyone who’ll listen, to always engage a disgruntled blogger no matter how
Where the PR Jobs Are Read More »
I just came back from the Lincoln dealer, which had finally fixed the dent in my roof caused by a failed roof rack. (When I arrived to collect my car, the owner smiled at me and said “squeaky wheel.”) You may remember my post on the Monday after the July 4th weekend wherein I ranted
Comcast Listens…At Last Read More »
As Ad Age ad guru and NPR “On the Media” co-host Bob Garfield continues his blogging crusade against his local cable company, he might be pleased to learn that the object of his disaffection drew a fine this week for airing a “video news release” without identifying its source. Hmmm. Is this even against the
In a recent meeting with an environmental NGO, I was asked how far I might recommend the organization go to create news, i.e.., how outrageous or incendiary should their statements or actions be in order to garner headlines? I admitted that sometimes it’s necessary to create a little theatre to break through the clutter. But
