IBM

Friday’s Video Views

iBoy “Will he come from God?” “Almost…from HIM.” The Power of Words So what is the true differentiating communications competency? This video speaks for itself. #TwitterTV Who’d a thunk that TV and Twitter would be such fast friends? Here’s Twitter’s director of media partnerships, Chloe Sladden, discussing expert hashtag tips for TV shows. (via Fast

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Where the PR Jobs Are

One of the topics that surfaced during the roundtable I moderated yesterday on “social media and communications” at the Real-Time Communications Conference in New York revolved around blogger engagement – to do or not to do. Now the digital pundits will invariably advise anyone who’ll listen, to always engage a disgruntled blogger no matter how

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SMNR Chipped Away

In the “Mixed Signals” blog on ZDNet, writer Rupert Goodwins today turns his critical eye to an IBM-issued press release heralding the latest nanotechnological development on the chip-making front. In his post, titled “IBM’s supercomputer chip breakthrough more PR than IT,” Mr. Goodwins dissects the news with reportorial flair. His conclusion: “It ain’t so. It

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Do It Wrong Quickly

Social Media Collective member Robin Carey pinged the socially conscious group today to announce Amazon pre-orders of Brian Solis’s new, fun-titled book “Now is Gone,” in which the Valley PR man: “…explores how New Media (and Social Media) are forcing the evolution of PR through a rich set of meaningful interviews, case studies, and comprehensive

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iSociety

On the shuttle back to the hotel from the Bellagio last night, I eavesdropped a conversation in which a marketing manager at IBM talked effusively about an online business community called iSociety. Since I fell short of making it into high society, this sounded like a worthwhile endeavor to explore. I’m at the Community 2.0

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