Embargoes and Exclusives

Media Manipulation or Good PR Strategy? Journalists bristle at the notion of being manipulated by PR people as if they’re some cog in a company’s marketing communications program. Some of their biggest gripes include the PR person’s request to see a reporter’s questions in advance or review his/her story copy prior to publication. More often…… Continue reading Embargoes and Exclusives

Disinformation and the PR Industry

Between Trump and the GOP’s disregard for the truth, and the unwillingness of the major social platforms – Facebook, YouTube, and Twitter – to remove provably false or purposely doctored information from reaching its users, America is poised for a whole lot of hurt in 2020. Now comes the news, thanks to some nifty reporting…… Continue reading Disinformation and the PR Industry

Facebook PR Exposed

Nick Confessore, one of The New York Times’s better-known investigative reporters, appeared on MSNBC’s “All in with Chris Hayes” within hours of The Times publishing its bombshell exposé on how Facebook dealt with the Russian crisis. The story was aptly titled “Delay, Deny and Deflect: How Facebook’s Leaders Fought Through Crisis.” Its verdict: FAIL. After six…… Continue reading Facebook PR Exposed

Facebook’s Short-Term PR Has Longer-Term Consequences

  In her eye-opening piece this week, The Guardian’s SF reporter Olivia Solon opens the curtain on the draconian efforts by Google, Facebook and presumably others to muzzle their employees from speaking publicly about their company’s doings. Aptly titled “‘They’ll squash you like a bug’: how Silicon Valley keeps a lid on leakers,” Ms. Solon…… Continue reading Facebook’s Short-Term PR Has Longer-Term Consequences

What These Media Business Insiders Said

In 6 years at @mashable, I have covered some stuff. Here’s some of the evidence. #artifacts pic.twitter.com/jbadCOzxgE — Lance Ulanoff (@LanceUlanoff) December 6, 2017 Unlike Lance Ulanoff, Mashable’s intrepid, yet soon-to-be missed chief correspondent, editor-at-large, and industry conference impresario, I tend to be more solicitous (and less ubiquitous) when it comes to the tech and media…… Continue reading What These Media Business Insiders Said

Tech Monopoly Money

A little more than ten years ago, I found myself sitting in the green room of NBC’s “Today” show alongside the founder/CEO of one of our agency’s largest clients, Sun Microsystems. I was asked to accompany Scott McNealy on the morning following his testimony before Congress about Microsoft’s monopolistic ways. I hadn’t previously met Mr.…… Continue reading Tech Monopoly Money

The Pleasure & Pain Of Branded Social Media

During a recent Bulldog Reporter webinar I moderated on the subject of media relations 2.0, a senior communications professional from the Public Broadcasting System (PBS) noted that when the organization wanted to announce news, it simply posted the story to its Facebook, LinkedIn and Pinterest pages, Twitter and Instagram feeds, and probably one or two…… Continue reading The Pleasure & Pain Of Branded Social Media