Social media guy Dave Armano, fresh off the news of his impending move to the “social media capital” of the United States — Austin, TX — today Flickr’ed some imagery (at left) to illustrate Brian Morrissey’s astute post “Blending paid and earned media in the stream.” Morrissey’s post, which took its cue from a Fred […]
Re-casting Paid and Earned Media Read More »
I knew the moment the news broke that Facebook was in for a rough patch in the court of public opinion. For those of you in the Bahamas or on the slopes this week, on Monday news broke that Mark Zuckerberg and company decided to alter the terms-of-service (or TOS) on the dominant social networking
Saving Face (Book) Read More »
I am one who subscribes to Mike Moran’s sage advice to “Do It Wrong Quickly” in which the best-selling author, distinguished engineer, and digital marketing strategist encourages web marketers to experiment until they get it right. After all, the cost to re-jigger an ineffective web or social media campaign is minuscule compared to re-imagining, re-shooting
Flamed on Facebook Read More »
I had a chance to spend the morning at NYC’s Waldorf Astoria’s Starlight Roof. No. It wasn’t a wedding, bar mitzvah or even a debutante ball. Rather, our industry’s leading weekly magazine gathered PR’s movers and shakers for a look at What’s Next. The PR Week NEXT Conference, in celebration of the glossy’s 10th anniversary,
PR Week’s NEXT Conference Read More »
I have 165 “follower requests” on Twitter, 17 “friend requests” on Facebook, and 72 “invitations to connect” on LinkedIn. And I don’t know what to do. These numbers no doubt are minuscule compared to those of the more prolific users of these prevalent social media platforms. I just wonder if I’m being disrespectful for not
OK I finally relented and activated my FaceBook account. I’ve resisted for too long, mostly because my three boys think it’s creepy for their Dad to be tooling around on what heretofore has been their dominant online lair. After hearing this news, my #3 son informed me that he programmed my settings so that I
Worst Social Nets of the Week Read More »
Remember the uproar over Beacon, Facebook’s effort to make money by selling to marketing partners the online purchasing habits of its user community ? Well, today we learn that Google, which purportedly rejects being “evil,” has introduced a search-within-a search function that lives and profits off of the websites onto which it leaches. And it’s
No. I’m not attending the conference referenced in this post’s title. But a team from MB’s FishBowl NY is, and their reports seem to justify the expense of sending them. First, they salaciously recount the awkward on-stage interview between Sarah Lacy, a former Business Week reporter, and the dedicated, self-effacing (and too youthful–>) Mark Zuckerberg
Look at the fine mess you got me into this time, Stanley! I’m not sure how he does it, but Robert Scoble, God bless him, managed to inadvertently insert himself into the middle of yet another digital brouhaha — this time involving our favorite (“walled-in”) social network. Rubel, eat your heart out! ValleyWag postulates this
Do you, like me, sense that the venerable game of Scrabble is making a fabulous comeback? (Did it ever go away?) Our family got the bug two summers ago, and we now can’t seem to shake the habit. Just this week, my boys had the mini Scrabble board out on the plane to Denver, and
Scrabulous Litigious Read More »
